On February 12th Morgan Rilling, Credit Operations Coordinator, gave a presentation to a plants and soils class at UVM on what a lender looks for in a business plan. The class is currently working in groups to put together business plans and wanted the opportunity to ask a lender "what are you looking for?" or "How can you tell if a plan is a sound bet?"
Morgan focused on the different areas that lenders would want to see within a business plan and the detail and explanations that are necessary to provide a good understanding of what it is they want to do. She explained that by the time the lender is done reading a business plan they should have a solid understanding of their product or service and feel as though their main goal is to run a profitable business by setting realistic goals and having a sound strategy and marketing plan.
